February 1, 2024
Year
2024
Client
Nike x SNIPES
Category
Creative Direction
Product Duration
8 Weeks
To hero the launch of the new Air Max DN. Showing how the Air Max Dn transports you to an exaggerated reality.
Inspired by dynamic air, we reimagined reality in Paris, transplanting artist Bu$hi and the crew from Saturn Records experiencing creativity supercharged.
Creative Direction: Dean George, Mark Rosenberg
Creative: Beni De Makoso
Account Director: Ben Jenkins
Account Manager: Michelle Muchemwa
Project Director: Emma Powis
Producer: Matt Klemera
Social Expert: Dan Coultas
Talent Manager: Ellis Brennan
Agency: Ear to The Ground
Directed by: FRA BONASIA
1st AD: Arnaud RIVAILLE
2nd AD Roxane ROMERA
Produced by BANDITS
Producer Leslie DUPUIS-MENDEL
Production Coordinator Harry WALTERS
Production Coordinator Jeremy CROZET
